OOH vs. Online Branding: Which Delivers Better ROI in the Saudi Market?
Brand visibility in Saudi Arabia has two pioneers in the forefront – OOH (Out of Home Branding) and Online branding. In OOH, everything from static billboards, dynamic digital screens, to advertisements in buses, airports, with even the tube is included. Contrary to this, online branding is about the hype in social media, PPC, influencer content, […]